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JetBlue: The Ultimate Ice Breaker

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Kit Kat: Where “Have a Break” Became Real

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The Ice Bucket Challenge: How a Simple Dare Went Global

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Dunkin’ Donuts: ‘You Look Hot Down There’

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IKEA: Turning Bus Stops into Lounges

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Tyskie Beer Door Handles

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Mr. Clean Crosswalk: Making Clean Impossible to Miss

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Axe’s ‘Smarter Way Out’

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JUST Egg: Rethinking Breakfast, One City at a Time

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Fiji Water: Stealing the Spotlight at the Golden Globes

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Google Pixel: Break the Mold

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BBC Dracula: Clever Interplay of Shadows and Stakes

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